Monday, May 19, 2008

Case #2 - Career Philosophy

Billy Bob practices yodeling for his auditions on American Idol. Although he has no real talent, he wants to see himself up on the stage. He wants the spotlight and the applause. So, even if he must face harsh comments from Simon, it's a small price to pay for the benefits of fame.

Which theory is Billy Bob following? What is the cost in following this theory? What is the benefit?

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